Job Category: Sales & Marketing
Job Type: Full Time
Job Location: Pune
No. of Positions: 1
Experience: 2-3 years
Skills: Campaigns Digital Marketing
Education: BE/ME/M.sc/MBA
Job Responsibilities:
- Conducting market research to identify customer preferences and potential market opportunities.
- Developing and managing marketing campaigns that align with company goals and objectives.
- Designing and developing web pages based on client requirements.
- Creating content for blogs, social media, and other digital platforms to engage target audiences.
- Analyzing data to determine marketing effectiveness and making necessary changes.
- Build and implement viable digital marketing activities for the company.
- Utilize the various online tools to promote the company’s online image and brand.
- Understand the concept of search engine optimization.
- Collaborating with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize the user experience.
- Being up to date with emerging digital marketing trends and technologies.
Job Skills & Qualifications:
- Good understanding of digital marketing channels, including SEO, PPC, social media, email marketing, and display advertising
- Excellent analytical skills and experience with web analytics tools (e.g., Google Analytics)
- Excellent written and verbal communication skills
- Excellent organizational skills
- Degree in Marketing, Communications, or related field
- 2-3 years’ experience in a similar capacity