Digital Marketing Associate

Job Category: Sales & Marketing
Job Type: Full Time
Job Location: Pune
No. of Positions: 1
Experience: 2-3 years
Skills: Campaigns Digital Marketing
Education: BE/ME/

Job Responsibilities:

  • Conducting market research to identify customer preferences and potential market opportunities.
  • Developing and managing marketing campaigns that align with company goals and objectives.
  • Designing and developing web pages based on client requirements.
  • Creating content for blogs, social media, and other digital platforms to engage target audiences.
  • Analyzing data to determine marketing effectiveness and making necessary changes.
  • Build and implement viable digital marketing activities for the company.
  • Utilize the various online tools to promote the company’s online image and brand.
  • Understand the concept of search engine optimization.
  • Collaborating with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize the user experience.
  • Being up to date with emerging digital marketing trends and technologies.

Job Skills & Qualifications:

  • Good understanding of digital marketing channels, including SEO, PPC, social media, email marketing, and display advertising
  • Excellent analytical skills and experience with web analytics tools (e.g., Google Analytics)
  • Excellent written and verbal communication skills
  • Excellent organizational skills
  • Degree in Marketing, Communications, or related field
  • 2-3 years’ experience in a similar capacity

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