The term social media refers to the use of web-based and mobile technologies to turn communication into interactive dialogue. Social media can take on many different forms, including Internet forums, weblogs, social blogs, microblogging, wikis, podcasts, photographs or pictures, video, rating and social bookmarking.

Many companies face the challenge of developing their product showcase featuring Web 2.0 engineering enhancements to stay ahead of the competition. We, at Ambit, can help companies meet their Web 2.0 application development and engineering needs by integrating various technologies, including J2EE, .NET, Open Source tools, XML, RIA-based APIs, Database Skills and other Web 2.0 tools needed in Web 2.0 engineering enhancements. We provide skilful Web 2.0 internet application development solutions that can meet comprehensive needs of any company.

Ambit's Web 2.0 engineering solutions capabilities include :

	AJAX-based APIs to provide interactive GUIs.
	Professional Flash Animations and Rich Internet Applications (RIA) using Flex.
	Social Networking, Wikis, Communities, User Generated Content and Personalization.
	Blogs, RSS, and other Feed-based Mechanisms.
	Website operations, performance tuning and analytics including trends, usage patterns.
	Payment gateways, transaction processing, security verification.
	Audio/Video Streaming, podcasting .
	Audio/Video Streaming, podcasting .
	Rapid prototyping by using Ruby on Rails (RoR).
	Agile methodology to reduce time to market and to provide shorter release cycles.